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E-COMMERCE

Digital Growth for Retail Brand

Website
Client: Fashion & Retail E-Commerce
2024
+180% ROAS
Digital Growth for Retail Brand

Overview & Impact

In this project, Al Muqaddimah partnered with a leading retail brand aiming to scale online revenue and outpace aggressive competition.

The Challenge:
The client struggled with high cost-per-acquisition (CPA) and fragmented audience retargeting across Meta and TikTok ad networks.

Our Solution:
We architected a unified omnichannel performance marketing funnel, leveraging custom dynamic product ads, high-converting landing pages, and AI-driven predictive audience segmentation.

The Results:
Within 90 days, the brand achieved an extraordinary +180% return on ad spend (ROAS), scaled monthly recurring orders by 2.4x, and lowered customer acquisition cost by 38%.
+180% ROAS
Key Highlight & Growth Metric

Project Summary

Category Website
Discipline E-COMMERCE
Client / Sector Fashion & Retail E-Commerce
Timeline / Year 2024
Agency Al Muqaddimah Marketing Agency

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